THE CONSTRUCTION SOURCE CANADA another accolade they are very proud of. “Safety is our promise we renew every morning,” Steve says, referencing daily toolbox talks and thirdparty wellness check-ins. Over the years, ACS has also been consistently rewarded with loyalty and longevity – from customers, vendors, and especially employees. When it comes to team members, Steve believes their safety record plays a key role in that loyalty, but he also believes their culture is important. Daena adds that the company regularly hosts summer barbecues, golf outings and even bocce ball matches to build camaraderie. They also provide flexible schedules and clear professionaldevelopment paths that go hand in hand with competitive benefits. “People stay because they feel valued,” Daena notes, recalling how prospective hires regularly cite the firm’s reputation for work–life balance. ACS has also been very successful at earning the loyalty of their customers, and a lot of their work comes from repeat business. The company has big plans for growth, however, which means they are also actively marketing and promoting themselves to new clients. According to Daena, those efforts are strategic and data-driven. Her team analyzes website traffic, social-media engagement and referral sources each quarter, tweaking campaigns to highlight the projects and services that resonate most with potential clients. eNewsletters feature project spotlights – like the timber-frame church and the Lake Louise staff lodgings – while LinkedIn posts underscore
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