SOUNDPROOFING: THE INVISIBLE ARCHITECTURE Discover Our Acoustic Solutions resisto.ca RS222_soudproofing-solutions_Crown Building Supplies_90x65mm_V2.pdf 1 2023-08-22 08:57 for roughly one per cent of the company’s business. They now sit at roughly 10 per cent, and that percentage is growing. In order to accelerate that growth, CrownBuildingSuppliesrecently constructed a new showroom in Surrey, showcasing mockup walls, floors and ceilings. That showroom will also be geared towards architects and designers, as another goal of Crown Building Supplies is to become known as a trusted partner and source of information for those industry stakeholders. “We’re starting to target the designer and architectural community. We don’t just want to sell the product. We want to be a solution provider. We want architects and designers and even homeowners to be able to call us and we want to give them all the answers they are looking for. For example, if someone is going to make a basement suite, they should call us and tell us ‘We want to soundproof this wall.’ Then we can run them through the entire system and we can present them with all the different options and what they cost – because there are a lot of options when it comes to soundproofing.” “That’s how we’re going to set ourselves apart,” Gary concludes. “We’re focused to become more service based, and more knowledge based. We’re not just going to provide products; we’re going to provide solutions.” SEPTEMBER 2023
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